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Evaluating the Quality of a Link

Do They Have Quality Inbound Links?
You can tell a lot about a web site by the other sites that link to it. Typically, good sites are registered in some of the top directories like DMOZ or the Yahoo! Directory and have links from other good sites in their same industry.

You can do a 'linkdomain:' search on Yahoo! to view some of their best backlinks.

If they have been exchanging links with Viagra, casino, or other high-margin, off topic, cheesy web sites, then they are probably not a legitimate resource and are not a link source worth pursuing.

Does Their Site Offer Quality Content?
If search engines did not exist

Originally posted 2008-07-22 01:26:55.

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Man Claims To Be Father of SEO02.22.15

For those who are no strangers in the world of SEO will know that Jason Gambert is an individual who have continuously tried to trademark the term "SEO". He has apparently been bombarded with angry emails and is the subject of debate all over the World Wide Web.
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Originally posted 2008-07-22 01:26:55.

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Yahoo! and Spam02.15.15

Yahoo! actively edits spam out of their search results. If someone with whom you are competing is not complying with Yahoo!'s guidelines, you may want to point that out to Yahoo!. There is a chance that Yahoo! will remove your competitor's site if they deem it as spam. Again, most of the time it is recommended that you do not use spam reports unless you are prepared for webmasters to play hardball.
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Originally posted 2008-06-16 23:37:32.

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Stop Working for Google and Start Making Google Work02.08.15

You need traffic, and Google can give you traffic. There are two ways that Google can send traffic to your site: an expensive way and a free way. I'm going to show you how to make Google give you traffic for free.

You need traffic, and Google can give you traffic. There are two ways that Google can send traffic to your site: an expensive way and a free way. I'm going to show you how to make Google give you traffic for free.
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Originally posted 2007-02-28 23:40:38.

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Posted in Link Building, Traffic Generationwith Comments Off

Google Update Big Daddy02.01.15

In early 2006, Google upgraded their crawl and indexing systems to a new architecture that leveraged different crawl priorities.

This update has caused many sites to be not indexed, partially indexed, or stuck in the supplemental results. Matt Cutts mentioned on his blog that many sites that were well-indexed are no longer indexed or reduced to only having a few pages indexed due to having primarily low-trust, spammy, inbound links, shady outbound links, or participating in cheesy link exchange networks.

The message worth emphasizing again and again is that Google is looking for quality editorial links.

Originally posted 2008-05-10 18:35:44.

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Best SEO Tips of The Year01.25.15

Are you one of those webmasters who optimized their web page once and forgot to review it again? The only reason is that they are not well aware of the fact that search engine optimization tips keep on changing every year.

If you are not updating them on a regular interval then tat one point of time you might find your site listed at the last page of the search engine results. The best way to get yourself updated about the latest SEO tips is to use More →

Originally posted 2008-07-02 02:27:53.

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Exchanging Links01.18.15

Opportunity Cost

Over the last year, Google has gotten much better at detecting link exchanges and giving them no weight or negative weight. Typically for most savvy webmasters, the time wasted on a lavish link exchange program would be better spent creating useful, original, link-worthy content.

Trading links with a couple exceptionally relevant related resources might be a good idea, but don't waste your time trading dozens or hundreds of links.

Does it Work?

Not as well as it once did. Many people who created SEO software, or information products that sold themselves as experts, found that their Google rankings tanked hard core because link exchanges are not all they were once cracked up to be. More →

Originally posted 2007-01-21 22:59:17.

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A Great Tool For Building Back-Links01.11.15

We all know how hard it is to come back backlinks to our web sites, now that the web is a hugely-crowded space and spam is clogging half the pipes. So you've got the option of buying links (if you want to take the risk), directory submissions (limited effectiveness) and article publishing (time-intensive).

One of the best remaining options is commenting on do-follow blogs. Again, this can be utilized for spam by junk comments…but most do-follow bloggers are forced to manually approve their comments…and it won't be approved anyway. So…why not take 5 minutes to read the blog post and contribute something of value (an opinion, an insight or a personal experience)? The blogger will appreciate (and approve) your contribution, and you'll benefit from the backlink to your site.

But…how do you find these magical do-follow blogs? There are TONS of lists out there on various blogs and sites…but most are woefully out of date.

The best one we've found is a new directory, called The Rise Above Directory. Hundreds of blogs, confirmed as do-follow, categorized for your convenience…even ranked by Google PR. However, don't fall into the trap of just commenting on high-PR blogs. That's the kind of tactic that appeals to link-sellers…which isn't a very good long-term investment in the first place. Instead, find a good blog and support it with a comment or two. It's PR will rise in time and you'll benefit as well. Plus, the lower-PR posts are less likely to have comments…i.e., fewer links to erode whatever link juice is available.

Originally posted 2008-06-29 11:22:45.

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Some Link Building Ideas01.04.15

Friendly Links
One of the nice things about being a well known blogger and knowing a lot of bloggers well is that no matter what you are promoting some of your friends have probably covered the topic or similar topics in the past. Asking friends for links from related posts is a good way to get a couple extra links if you need them.

Leading vs Following
Some of the most successful entrepreneurs not only get many links from within their community, but they also lead new ideas (instead of just following competitors) to create strategic content and get links from outside their traditional communities.

Easy Community Link Ideas
I am not suggesting that everyone should go around spamming all of these sites, but it does not take a lot of effort to put up a blog on a community site, write a half dozen decent posts, and tag them with popular relevant tags to drive link equity from the community hub sites to your blog on their site and on through to your personal websites.

  • eBay offers member blogs
  • Fast Company recently started hosting member blogs on their beta site
  • Intuit offers their JumpUp community
  • and of course older traditional community blog hosting sites like WordPress.com also work.

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Originally posted 2008-02-03 06:29:07.

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The "Page Size Look-up" Tool12.28.14

This is a tool that aids in assessing the page size of a particular web page. Now generally this is defined by the number of elements as well as the sizes of the files which are placed on the web page. The HTML files are also included in calculating the size. The embedded objects like the image files which contain the images in formats like GIF or JPEG are included in this. The pages with smaller HTML size are easy to get away even when the size is substantially large. This tool is used to find out what is the exact page size with the HTML contents.

Originally posted 2008-09-23 14:20:39.

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Posted in Search Engine Optimization, Tools, Web Toolswith Comments Off

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