Some Link Building Ideas
Friendly Links
One of the nice things about being a well known blogger and knowing a lot of bloggers well is that no matter what you are promoting some of your friends have probably covered the topic or similar topics in the past. Asking friends for links from related posts is a good way to get a couple extra links if you need them.
Leading vs Following
Some of the most successful entrepreneurs not only get many links from within their community, but they also lead new ideas (instead of just following competitors) to create strategic content and get links from outside their traditional communities.
Easy Community Link Ideas
I am not suggesting that everyone should go around spamming all of these sites, but it does not take a lot of effort to put up a blog on a community site, write a half dozen decent posts, and tag them with popular relevant tags to drive link equity from the community hub sites to your blog on their site and on through to your personal websites.
- eBay offers member blogs
- Fast Company recently started hosting member blogs on their beta site
- Intuit offers their JumpUp community
- and of course older traditional community blog hosting sites like WordPress.com also work.
As more media companies get margin compressed I expect them to add community content stuff, and you can think of establishing legitimate mini-blogs on a number of these sites as a better way to do article submission than submitting to traditional article data banks.
You should not use these types of links as your only source of link building, but they can help add a bit of anchor text and link variety. Please don't contribute thin spam to such sites or they may turn off their ability to pass outbound link equity using nofollow.
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