Google Product Search & Google Base
Google Product Search is Google's shopping search engine. Via Google Base, it accepts free merchant product feeds. It also searches the web to find products and match them up with their associated images as a backfill.
To optimize your site for great Google Product Search listings, you need to submit a data feed to Google Base. It is a good idea to use descriptive image names and titles as well as use your keywords in the data you submit to get top Google Product Search placement.
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