Search Engine Optimization (SEO) Blog

You most likely have heard of duplicate content but are you aware of "internal duplicate content"?

This is when two or more pages on your site have almost the exact same content and it happens a lot more then you may realize.

Google absolutely hates internal duplicate content and if you are using some of the more popular free content management systems you might be victim of it and not even be aware of it.
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Originally posted 2007-04-29 03:46:04.

Popularity: 5% [?]

High rankings on Google can make the difference between an extremely successful online business and a total failure. The position of your website in Google's search results can make or break your business.

But how much exactly is a top ranking on Google worth? What can a top ranking on Google do for your business?

Paid search results are worth $37.7 million per day
Google published its earnings last month. Google-owned sites (i.e. mainly the search results) generated revenues of $3.40 billion in the first quarter of 2008 (that's about $37.7 million per day).

Advertisers wouldn't pay Google so much money if they didn't profit from it. The dollar amount indicates how much it is worth to be listed on Google's first result page. And these numbers only represent the value of the paid search results.

Listings in the natural search results are worth even more (more…)

Originally posted 2008-05-08 20:30:06.

Popularity: 6% [?]

Search algorithms are still in their infancy. Many people will still be able to run successful businesses doing nothing but SEO for at least a few years to come.

As you learn more about the value of SEO, and how it integrates into the web, you should be able to increase your income or social reach significantly. Only by pairing SEO with other marketing methods or viewing the web through a larger lense will you be able to fully appreciate the value of SEO.

There are many other algorithms and ideas driving search, but at the end of the day the end goal of all the algorithms is to favor useful content so the results are relevant, which allows the engines to make more money serving ads

Content has many meanings though, and there are different ways to make content useful to different people. SeoTier.com will do its best to give a guide on what you should do to promote your site and how to spark your creativity to help you think of ways to gain strong advantages over your competition.

Originally posted 2006-11-25 15:13:54.

Popularity: 5% [?]

Have you noticed that it is easer to get ranked higher on Google with older websites than it is with new websites? Have you ever wondered why is this so and what does it take for you to do to get a high ranking if you have a new website?

Why is it easier to get high rankings with older websites?

Spammers oftenly use brand new domain names to make a quick profit. Spammers often buy hundreds of domains at once and fill them with crap or scraper content and hoping to make a profit with the advertisements that appears on the sites (usually spammers use AdSense to put ads on these kind of sites). Black-hat webmasters also sometimes use new domains to test for new search engines exploit (mainly on spamming techniques)

It is obviously difficult for Google to know which sites (or domains) can be trusted and this is why Google had invented a filter system which down-ranks new websites until Google decides they can be trusted.
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Originally posted 2007-10-17 13:12:40.

Popularity: 17% [?]

There is no such thing as a perfectly optimized page. Search engines do not want to return the most optimized page, but the page that best satisfies the searcher's goals.

If you have a page title and H1 header that are exactly the same, and all of your internal links and all of your inbound links from other sites pointing to that page use that same text, then that looks suspicious (like attempted ranking manipulation). As a result, the search engines may de-weight that or filter that out of the search results.

How do you minimize your risks and make your site more stable? It's best to mix things up a bit and create something that markets itself. Or, try looking at things like a search engine engineer would.
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Originally posted 2008-01-03 20:09:01.

Popularity: 9% [?]

Due to the high cost of producing quality information versus the profitability and scalability of spam, most pages on the web are spam. No matter what you do, if you run a quality website, you are going to have some spammy websites link to you and/or steal your content.

The best way to fight this off is not to spend lots of time worrying about spammy links, but to spend the extra time to build some links that could be trusted to offset the effects of spammy links.
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Originally posted 2008-05-28 03:59:12.

Popularity: 3% [?]

You need to know about the activities of your competitors which have an effect on your business. You need to always be on the alert and look out for any new competitors and see the strategies they use along with that of your old adversaries. Visit their websites to see how they market their products. Be aware of the trade shows that your competitors are actively involved in.
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Originally posted 2008-09-01 07:40:58.

Popularity: 4% [?]

What are Keywords?
Keywords are phrases you want your website to be found under. Often corporate climates force people to refer to things using special phrases. Keywords are not about what you call your stuff. Keywords are what the (more…)

Originally posted 2006-11-27 01:03:34.

Popularity: 26% [?]

For the past few months, it seems that more and more people are getting desperate to earn a living. Ever since the recent economic downturn, a lot of people who lost their job finds new hope in the world wide web or the internet world. One of the many places where you can earn money on the net is at online casinos. (more…)

Popularity: 11% [?]