Search Engine Optimization (SEO) Blog

A recent post at the Google Webmaster Central Blog by Raj Krishnan is definitely getting a lot of webmasters attention.

Google are recommending sites to write a good Meta Description for a higher click-through-rate (CTR). Usually for sites that don't have a meta description Google selects snippets by using a number of different strategies for the benefit of the webmasters.
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Popularity: 7% [?]

Recently a new site called BlogRush was launched and I decided to try 'em out. Everything is working pretty great. I've got several traffic from the BlogRush widget and I'm quite happy

After a few days signing up with BlogRush, they sent a newsletter about their new changes.

The statistics page at BlogRush is currently disabled…temporarily. Here are the changes that BlogRush will implement:

• 100% manual blog review: Might be a little unrealistic but BlogRush says this will keep spam sites from messing and poisoning the BlogRush network.
• More categories: This is to improve relevancy of links in the widget.
• Improved reporting: Low traffic members may get more bonus credits.
• Improved network distribution: balance between building and using credit points.

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Popularity: 12% [?]

Over the past few months it's likely that you have read about terms such as Squidoo, Squidoo Lens, Bum Marketing and may be wondering what is this all about, how does it all tie in and how can it help me move my business forward?

I came across one resource that covers all these topics in detail. The e-book was written by Liz Tomey who is one of the nets top marketers and has mastered Squidoo & Bum Marketing.

http://www.seotier.com/get/underground-squidoo-profit-tactics

You will be learning all these underground tactics and tricks (more…)

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Stumble upon is a very well known social website that has the combined idea of Digg.com and MySpace.com. Users are given the freedom to customize their own spot and the most interesting and mind-blowing feature to "stumble" has really made a big buzz amongst webmasters.
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Like it or not, ghost bloggers are actually very important to the blog's survival. However, not all blogs need a ghost blogger. Believe it or not, blogging can sometimes be a burden as time goes by.

Ghosts bloggers can either do a blog post with your name or they can post as a guest blogger. Simply said, ghost bloggers can do all the blogging for you. Sometimes when bloggers go on vacation to some island where there is no internet connection and they can still keep the blog active with rich content with the help of ghost bloggers. You are happy and you're readers or subscriber are happy.

Here's a video by SwapW explaining the importance of ghost bloggers:
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1. For your blogs (eg. WordPress) add a "Similar Posts" or "Related Posts" feature. I recommend using the Similar Posts plugin.

2. Make a list of popular posts (Top 5 or Top 10 list) and feature it preferably on your sidebar or anywhere that is suitable for your blog/site.

3. Build a quality and long-term inbound links. – Go to the Link Building section for more help.

4. Open an account at Technorati and claim your blog. Make use of the Technorati tags.

5. Do a sticky post which are keyword rich that always appears on your homepage. You can also do a separate sticky post for each of your category to spice things up a little. WP-Sticky is highly recommended.

6. Take advantage of the Buzzlogic tool to identify the influential bloggers and get them to link to you by referring their site to your readers first. Get into their blogroll as trackbacks and comment will not do much good.

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Believe it or not, Rich Site Summary or Really Simple Syndication also popularly known as RSS is one of the most effective yet simplest ways to add value to a certain site. So here's the Top 8 RSS Optimizing Tips:

1. Instead of the usual 10 items, give 20 or more items.

2. Most people prefer full text feeds so it's best that you don't use partial feeds

3. Organize your feeds by category

4. Include an eye-catching description of your site.

5. No tracking codes or URL

6. Free is good.

7. Rich Site Summary that contains enclosures (e.g. podcasts etc.) can get into additional Rich Site Summary directories and engines.

8. Google Sitemaps supports feeds. You can submit an RSS feed if you don't have an XML sitemap

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No matter what kind of website you may have, your ultimate goal is to bring traffic to it.

Luckily, there are lots of different ways you can achieve this. And search engine optimization (SEO) is one of the many preferred ways.

Well, it's pretty obvious why people like it – it's free traffic from the search engines like Google, MSN, Yahoo! etc.

If you decide to use this method, here are three important factors to consider:
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Some of you might be considering to spend $299/year so that your site is reviewed and listed in Yahoo! Directory. But is will it be really worth it?

Nonetheless, lets look at the pros and cons
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Popularity: 7% [?]